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143 search results for: brand

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Status Update: Celebrity, Publicity, and Branding in the Social Media Age (Alice E. Marwick, 2013)

Status Update (2013) addresses status and branding as it relates to social media. Alice Marwick argues in this study that the evidence indicates that with social media, things aren’t necessarily as they appear. The blurb for Status Update (2013) at the Toronto Public Library website reads: Social media technologies such as YouTube, Twitter, and Facebook […]

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Status Update: Celebrity, Publicity, and Branding in the Social Media Age (2013)

Status Update: Celebrity, Publicity, and Branding in the Social Media Age (2013) provides an update regarding themes addressed in a previous, and quite widely read, Machine in the Garden blog post. Alice Marwick’s Twitter handle is @alicetiara. She is active on Twitter. The Toronto Public Library blurb for Social Media (2013) reads: Social media technologies […]